Project: Yanz & The Kingzmen — Immersive Live Performances

Artist: King Yanz & The Kingzmen

Year: 2024 — Ongoing

Our Role
Creative Direction
Experience Concept & Theme Development
Visual World Design
Live Show Production
Venue Coordination
Artist & Project Management

Audience Experience
Branded Gift Bags — Concept & Production

Collaborators
Venues, sound engineers, photographers, videographers

Venues
Ocaña, Sala Or, Paral lel62, Barcelona, Spain

It’s about building a world where the artist and the audience come together. Music creates sound, but production creates memory.

Every show starts with a vision. Sometimes it’s about sound, sometimes it’s about energy, and sometimes it’s about creating a moment people will never forget. For Ocaña, our role as producers and creative directors was to bring all of that together for Yanz & The Kingzman. We shaped the marketing content and strategy, stage, show visuals, and the flow of the night into a story that the audience could feel as much as they could hear.

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001 - Visual  worlds and storytelling